Social Influence

“Explain why individual are influence by other members of their social world by describing and evaluating theories and research into conformity and obedience to authority. As part of the evaluation process, explain why social influence studies have been criticised for being unethical.”

Introduction:
introduction should contextualise
what is the essay about: The essay should begin with definition of the main concept in the essay title. Therefore discuss what social influence is. also introduce conformity and obedience.

Mapping
What material do you intend to cover,
What argument you intend to follow’

Main Body
1. Explain Conformity.
2. Describe research: The Asch Line Study or Zimbardo Prison Study.
3. Evaluate the research – Compare to replica findings for example for Asch –
Bogdonoff et al (1961)
Perrin and Spencer (1980)
Bond and Smith (1993)
Williams and Sogan (1984).
or for Zimbardo –
4. Explain Obedience
5. Describe research; The Milgram Experiment
6. Evaluate the research – Compare to replica findings. example, Hofling et al (1966)
Smith, Bond and Kagitcibasi (2006)
Orne and Holland (1968)
Baumrind,D (1964).

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