Processes and Instructions

There are several differences between process explanations and instructions. For this discussion

describe the differences between the two types of documents;
Discuss when you would use one or the other.
Provide an example of one or both, either by explanation or a sample via a link or attached pdf file.

Conducting research for workplace situations is a little different than doing research for academic writing.

Describe the topic and explain the different types of sources you plan to review. In addition to literature reviews, are you considering conducting primary research for your project? If so, please describe. If not, describe what type of primary research could be used. Be sure to review the discussion of primary research in the textbook; and
Discuss any ethical or legal issues you might have to consider. Refer back to Chapter 1 for a review of these topics.

For these questions, consider the below topic and text:

Online market present a great opportunity for companies and small business as a relatively small budget is required as compared to the traditional forms of marketing such as printed media and TV. Moreover, online marketing provides greater flexibility level as it is implemented faster hence reaching the targeted audience within very short time as compared to traditional forms of marketing. Despite these and other advantages of online marketing our company has not yet embraced this new technology in its marketing strategies. This paper will propose the advantages and the importance of adopting online marketing strategies to the CEO and the management team. Online marketing will help our company enjoy a steady flow of new business with less manual labor.

Internet marketing strategies

Given the size of our company, there is a wide range of digital marketing option at our disposal. These include:

• Search engine optimization (SEO)

• Pay-per-click marketing (PPC)

• Social media marketing

• Content marketing

• Email marketing

Each of the above-stated strategies is critical to our business success.

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