Persuasive Request – Making a Case for Tuition Reimbursement

Chapter 8 Persuasive messages

Persuasive Request – Making a Case for Tuition Reimbursement

After working a few years, you would like to extend your college education on a part-time basis. You know that your education can benefit your employer. You cannot really afford the fees for tuition and books, and you do not want to take out student loans. You have heard that many companies offer reimbursement for tuition and books when employees complete approved courses with a grade of C or higher.

Your task:
Think of the best way to approach an employer whom you wish to persuade to start a tuition and books reimbursement program. How could such a program help the employer? Remember that the most successful requests help receivers see what is in it for them. What objections might your employer raise? How can you counter them?
Write a memo to your boss (at a company where you now work or one with which you are familiar). Persuade him/her to act on your persuasive request.

Use the Letter or Memo Formats found in Chapter 8 of the textbook for a reference.

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