1. Read the Global Electronics case, available in the Digital Reading Room (DRR).
2. Prepare a case analysis report following the Direct Case Analysis process outlined in
3. Answer the following questions related to the case.
Question 1: What preexisting conditions (or warning signs) existed within Global
Electronics to warrant considering ABC as a possible solution?
When these preexisting conditions exist, why does ABC offer a better solution
than traditional cost systems?
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Question 2: Was the implementation of ABC at GEI successful? What did GEI do well?
What areas of the implementation could have been improved on?
What are the key success factors that lead to or impede successful ABC
implementation? Be sure to consider behavioural as well as technical factors.
Question 3: How could GEI improve the success of the ABM system?
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