Case Study Project Report Assignment (‘Report’) managing of small and medium sized enterprises poaper
Case Study Project Report Assignment (‘Report’)
This assignment is a case study analysis and business plan/report. It combines academic theory and practical application to a case study. This assignment requires students to research and write up an analysis of a business environment, and recommendations based on the case study
2,500 to 3,000 words
Instructions relating to Case Study Project Report Assignment (‘Report’):
Read the case study provided ((Les Mills International-fit for growth )). Identify/justify clearly (specifically) the strength(s) and weakness(es) of the company in the case study. Undertake a secondary research on the relevant PESTLE factors that relate to the company. From your secondary research (PESTLE), identify specific and relevant trends, events and or data that relate/link to the respective strength(s)/weakness(es) of the case study. Explicitly explain those linkage(s), and provide specific recommendations for the strength(s)/weakness(es), as identified by you in the case study.
Assignments must have (font size of 12 in Times New Roman format) using one and half spacing.
Use the following structure for your report.
• Title Cover Page
• Table of Content
• Executive Summary (not more than one side of A4)
• Introduction
• Main Body (Sectional headings are encouraged)
relates to PESTLE findings, discussion/analysis(PESTLE)
((Provided/demonstrated a deep understanding (explicitly) of the industry (related to the case study), and its environment (PESTLE), supported with relevant and factual data trend from credible sources. Able to discern fact from assumption.
Provided explicit and detailed analysis/discussion that link the business (case study), and your PESTLE findings, e.g provided explicit detailed analysis/linkages of the threats/opportunities that require attention in view of your PESTLE findings.
– Logical strengths, weaknesses, and conclusions that are built from or linked to research data, and the case study)).
• Conclusion
• Recommendation(s) – including scope/limitations
– Specific recommendations (of actions or ‘how to’) in relation to taking advantage of strengths, and mitigating weaknesses, as identified in the case study.
((Provided clear, creative, relevant and detailed recommendations (in relation to ‘strength(s)’ and ‘weakness(s)’) for the company (case study), based on your analysis of the case study and PESTLE data from your Part One above.
Provide explicit linkages of issues between research data (Main Body), case study, and recommendation(s) )).
Provided logical/relevant limitation factors in relation to the assignment report.
• Reference List (APA style)
• Appendix (where applicable)
Use APA format to reference all ideas and quotes.
Do not repeat large pieces of factual information from the case.
You may need to make some relevant/logical assumptions that may not be explicit in the case. Please state clearly and explicitly all assumptions you make.
You will need to demonstrate your understanding of the material covered in the course and apply relevant theory(ies)/concept(s) to this case study.
Do not be generic or general in your discussion/analysis/links, and recommendations; be specific, explicit, and provide relevant and indepth articulation in your report.
Note:
-You have to research for data (articles-study) relate/link to the respective every strength(s)/weakness (es) of the case study (PESTLE)
– provide evidence about everything for examples opened a new/few branch, the current customers that use Les Mills, number customers they shop online, GDP increase, collaboration with other company, income rate or competitors you have to provide a date, study or research to support your idea (an evidence) and You have to find wither it’s an weakens or strength (these are just examples you don’t have to write about these, you can write about anything else
Always explain, justified and provide evidence (researches, data) to prove why this relevant e.g. Government has this…….how this impact the case (economy, GDP, disposal income)
That related to demographic or economic or any of (pestle) you have to make a links
– You don’t have to write about all weakness and strengths (pestle) 2 or 3 in each enough
-You have to explain the sources that you use in 1 or 2 lines not more
-you have to provide facts from assumptions not your opinion
-If you write about strengths you can write as this for example :
3. Strengths
3.1. Economic strengths, internal factor e.g. (name it) or even industry and the sport not necessary economic heading as subheading e.g.
-Don’t use (PESTLE) as heading.
You have to apply relevant theory (ies)/concept(s) to this case study
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