Complete the Assurance of Learning Exercises 6A and 6B on page 205 of the textbook. Use the completed SWOT and SPACE matrices to draw
conclusions regarding both the long term and short term strategies you would recommend in light of your findings. Summarize in a two-
page APA formatted paper
David, F. R. (2011). Strategic management: Concepts and cases [VitalSource Bookshelf version] (13th ed.). Retrieved from
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