Patagonia Patagonia’s Business Model canvas
Answer the following question.
• How would Patagonia’s Business Model canvas (look at attach pdf reading) look like?
• How does Patagonia manage the tension between social/environmental responsibility and profits?
• How does Patagonia position itself strategically to gain a competitive advantage (based on the Definition in Ch.5)? How does Patagonia create value?
• What is your assessment of the Product Lifecycle Initiative (reduce, repair, reuse, and recycle)?
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