Alibaba the current strategic position
write a single sentence of introduction and conclusion
1) analyse Alibaba the current strategic position of this organization both in terms of their competitive environment and their capabilities.
analyse Alibaba BOTH from an outside-in perspective (competitive environment)<< please use Porter’s Five Forces analysis or PESTEL in here , AND an inside-out perspective ( the firm’s capabilities/core competencies and resources)<<< Analyse how strategic capabilities underpin sustainable competitive advantage.
Use VRIN/VRIO model or SWOT Analysis (TOWS Matrix)
– so at least one model relevant to each. Around 1000 words in this paragraph
2) What does Sillince (2006) say about rhetoric and strategy? How does this relate to the concept of ‘disruption’?
3) how might the discursive nature of business strategy be relevant to your analysis (see Balogun et al, 2014
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