+1 862 207 3288 The Walt Disney Company is a publicly traded company. The stock symbol for The Walt Disney Company is: DIS. The corporate website is www.disney.com.
Begin to collect information about this company.
1.Visit the company website and search for the most recent Annual Report. Do not print this report; it’s very long! Look for information that deals with internal strengths and weaknesses for DIS.
2.Go to www.finance.yahoo.com and enter DIS. Look for information about The Walt Disney Company’s competitors.
3.Each factor that you identify below must include a %, #, $ or ratio that reveals some quantified fact or trend. These factors are central to a firm’s strategic plan because firms must take advantage of strengths, improve weaknesses, minimize threats and take advantage of opportunities. Identify what you consider to be DIS’s:
A.Three major strengths
B.Three major weaknesses
C.Three major opportunities
D.Three major threats
When you perform a strategic management case analysis for a firm, you must find information about what the firm actually is doing and what the firm plans to do. Comparing what is planned with what you recommend is an important part of case analysis. However, you should never recommend different strategies unless these strategies are the best among all possible options.
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