Marketing

Marketing project: develop a marketing plan for a product (dates) sold in the home country (Saudi Arabia) that is not well sold in Canada and will be marketed well in Canada with your plan.
The project will consist of a written report of on how a product (Dates) is marketed in one of the countries of origin (Saudi Arabia) that is poorly marketed here in Canada and with poor quality.
Based in what I have seen in the Canadian market, the dates comes with low quality and only one type comparing than what we have in Saudi Arabia. However, I want to focus in one product which caled Khalas. You need to develop only the following

1.?Company Description: this is accompany in Saudi Arabia Kingdom Dates is one of the largest companies in the middle east for producing verities of dates and sweets. Kingdom dates has its own farms, which produce many of the world famous verities of dates. Kingdom dates has its own factory, which produce finest quality of Dates which distributing its own branches in the kingdom and export.?????????
2.?Strategic Focus Of Plan (Mission and Goals of the business firm): Who we are? What we value? What we want to become? What are the resources that are available? What is our mission statement and goals? What is our business structure? These are some of goals that I came up with, Exposure high quality and affordable dates from Saudi Arabia to Canada. Replacement of sweet (snacks). Please be creative in this project
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