+1 862 207 3288 Your boss, Len Chow (vice president of corporate planning), has asked you to research opportunities in the cosmetics industry and to prepare a report that presents your fi ndings and your recommendation for where you think the company should focus its marketing efforts. Here’s a copy of your note cards (data were created for this exercise): List the main idea of your message (your recommendation), the major points (your conclusions), and supporting evidence. Th en construct a fi nal report outline with fi rst- and second-level informative headings focusing on your conclusions. Because Chow requested this report, you can feel free to use the direct approach. Finish by writing a draft of your memo report to Chow
