Uppsala Model- Internationalisation, market segmentation and positioning

Uppsala Model- Internationalisation, market segmentation and positioning

Paper instructions:
STRUCTURE-1)introduction of product or company — why did you choose this company or product and also about country
stratigies– swot, pestel, porters 5 force model, Uppsala Model- Internationalisation, market segmentation and positioning
conclusion– implication, sum up the discussion
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