The Role of Art in Modern Society

? The topic of this paper would respond to the concept "How and why do advertisers use specific works of art
or artists to sell their products?" In addition to this concept you will also address the concept "In what
context, and for what effect, do modern filmmakers and television producers employ historic art
monuments (architecture, painting and sculpture) in their work?"

? 5 to 7 FULL pages before adding pictures and your Works Cited page,
? typed and double-spaced in 12-point Times New Roman font
? If you include images to support your research, they must be high quality, color (unless the original image is
black and white) images properly cited.
? Follow MLA Style guidelines for your paper and include a Works Cited page and internal citations.

The major questions to consider while working on this project:

* “How and why do advertisers use specific works of art or artists to sell their products?” Approach this question by the following
steps:

1st – Identify companies that use artworks in their actual or altered forms to sell their products.

2nd – For each advertisement separately, ask: Why was that particular artwork used? What does it add to the appeal for the
product? How does it create more of a connection to the audience?

* “In what context, and for what effect, do modern filmmakers and television producers employ historic art monuments
(architecture, painting, and sculpture) in their work?” Let’s break this down:

1st – Where do you see “historic art monuments,” such as paintings, architecture & sculpture in major motion pictures,
independent films, or television?

2nd – For each example identified separately, ask: Why was that particular artwork or group of artworks used? What is the
significance of the producer choosing to use that artwork in the scene, storyline, etc.?

What this project should NOT address:

* Methods advertisers use to manipulate or influence the consumer to buy their project… this is a visual art course, not a
marketing class.
* Use of public figures (celebrities, athletes, politicians, etc.), popular media, or American icons (i.e. Uncle Sam) within
advertisements… these are not works of art or historical art monuments, as required.
* Formal analysis of any artwork… this project asks you to build connections beyond what you see.

Remember – general requirements are:

* 5 to 7 FULL pages before adding pictures and your Works Cited page
* High quality images, fully cited, should be included to visually illustrate your examples.
* MLA citation is required – both on the slide (in-text) and at the end of the presentation (works cited slide).
* Your text book and Wikipedia WILL NOT be considered acceptable resources for this assignment.
* Must be completed through PowerPoint.

Address any specific questions that you have about the term project directly to your instructor, because he/she will
ultimately decide how the work should be presented.
Place this order with us and get 18% discount now! to earn your discount enter this code: special18 If you need assistance chat with us now by clicking the live chat button.