+1 862 207 3288 The Enterprise Car Rental Case- Motivating, Leading, and Controlling
This case includes aspects of Leadership, Motivation, and Control. This final case is an individual assignment and will be graded as part of the final examination using the case assignment rubric. You can discuss the case with your team, but your response should be your own. This case response needs to be submittal by the final. You can submit your response at any time prior to the final examination and I will endeavor to grade it prior to the final exam. Please proofread your response before submittal.
The Enterprise Car Rental management wants employees to practice great customer service. Great customer service is a company mantra. Managers in general have to employ various strategies to motivate employees to do a good job at taking care of customers on a consistent basis. Read the case and answer the questions below and develop a responseusing the case study format provided in class. Assume that you are a management consultant hired by Enterprise to evaluate their management techniques to motivate their employees to accomplish organizational goals and objectives. Provide your best professional advice to Enterprise management in evaluating their overall management efforts, analyze some alternative techniques, and develop a recommended package of ideas to motivate, lead, and control employees and employee outcomes. Please justify your recommendations supporting your ideas with cited research.
Sources:
The Secret to Motivating Your Team, Forbes, 3/19/2013 http://www.forbes.com/sites/dailymuse/2013/03/19/the-secret-to-motivating-your-team/
How the Best Places to Work are Nailing Employee Engagement, Sylvia Vorhauser-Smith, Forbes, 8/14/2013
http://www.forbes.com/sites/sylviavorhausersmith/2013/08/14/how-the-best-places-to-work-are-nailing-employee-engagement/
Use at least two other sources in your research.
Questions
1. Define motivation. Explain how two approaches used byEnterprise Rent-A-Car to motivate employees fit witheither Herzberg’s or Maslow’s theories of motivation.
2. What other motivation ideas would you suggest that Enterprise consider in managing its employees to meet performance goals.(Consider discussion regarding the different motivation theories and how they apply to this case.)
2. What is the ‘culture’ of an organization? Explain, giving examples of the Enterprise culture.
3. Analyze ways in which ‘The Vote’ could encourageEnterprise employees to create high levels of customerservice and identify any issues related to using this type of team evaluation.
4. How effective do you think the motivational techniquesused by Enterprise are in overcoming barriers to highperformance? Explain why you think particulartechniques would or would not be effective.
5. The case has discussion about engaged employees. What can Enterprise management do to develop engaged employees and what can be done to elevate performance in disengaged and actively disengaged employees? How should Enterprise use rewards to encourage employees and use discipline to effectively motivate employees?
6. What leadership and decision style(s) are most suitable for the management structure that Enterprise uses in their branches?
7. What control process would you develop and suggest to help Enterprise management meet its customer service goals?
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