Strategy implementation marketing finance accounting R&D and MIS

Strategy implementation marketing finance accounting R&D and MIS issues
Unit V Assessment
These do not need a cover page just write the essay for each using Chapter 8 with APA 6th edition format

Question 1
Discuss guidelines used to determine whether a firm should conduct R&D internally or externally.

Your response should be at least 250 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Question 2
Explain the important issues involved in deciding whether to go public, i.e., a private firm considering becoming a public firm. Include cost estimates, advantages and disadvantages.

Your response should be at least 250 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.

Question 3
Explain how to perform a projected financial analysis. Identify at least one problem that may result from an incorrect projection.

Your response should be at least 250 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.

Question 4
Although there are many marketing variables that impact the success or failure of strategy-implementation efforts, two variables are central to the process. What are these variables? Discuss why they are so important.

Your response should be at least 250 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.
Reference
David, F.R. (2011). Strategic management: Concepts and cases (13th ed.). Upper Saddle River, NJ: Prentice Hall.
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