Strategic Management
It is MANDATORY that the hardcopy Individual Written Essay submitted in the lecture has been
satisfactorily submitted in electronic form to Turnitin beforehand. Note, the hardcopy submitted in
the lecture must be exactly the same as the electronic softcopy version submitt ed to Turnitin.
This is an INDIVIDUAL assignment. It has been designed to give you an opportunity to earn marks
during the earlier part of the trimester. You are asked to write and submit a short, scholarly essay,
using an academic essay format, on the following topic:
“ Outline and discuss the concept of rapid, volatile, discontinuous change and its impact on
the strategic management of organisations . ”
The purpose of this assignment is to help you gain a deeper understanding of the nature, impact
and implications for every organisation of one of the most critical developments taking place globally
in the strategic management discipline. You are expected to draw on a minimum of SIX (6) peer
reviewed or respected journal articles (e.g., Harvard Business Review) to underpin your arguments
presented in this essay.
Process
1. Undertake wide- ranging reading to ensure that you have a proper grasp of what ‘rapid,
volatile, discontinuous change’ means.
2. Ensure that your reading enables you to address the issue of what such change situations
mean for businesses/organisations and for the strategy process.
3. Evaluate the literature and the research to determine what theories/models help to assess
and evaluate discontinuous change.
4. Make sure that your reading equips you to be aware of how CEOs have or can come to
make sense of and strategically respond to such change conditions.
5. Critically evaluate the literature and the resear ch to see what light it throws on appropriate or
effective strategic responses to such discontin uous change situations.
6. Consider how CEOs might practically make appropriate strategic responses.
Output
The output of the process is the production of an essay in academic style that fully addresses the
issues and answers the topic. It is important that you adhere to academic conventions of citation and
referencing.
The structure of your assignment is to be as follows:
1. A brief abstract (or overview) of your key arguments and conclusions (50 words)
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2. Introduction to the topic of your essay and what the essay will cover.
3. Body of essay
• Outline the concept of rapid, volatile, discontinuous change
• Discuss where this concept fits within the Strategic Management process
• Outline and discuss model(s) used to assess the role, impacts and implications of rapid,
volatil e, discontinuous change for an organisation
• Discuss how CEOs should respond to discontinuous change
• Consider the evidence about whether CEOs do respond appropriately to discontinuous
change and if they do not respond appropriately, why not?
4. Conclusions and implications
5. References (at least 6 scholarly references).
The forms containing the criteria used to mark this assessment and the marking rubric are set out
below .
Some additional points to note for this assessment:
• Remember that it is necessary to explain and/or justify the points that you make, and that
unsubstantiated assertions provide no credibility to your discussion or analysis.
• You are expected to consult academic journals and texts for material to support your
discussion in this assignment. At least six (6) of these sources must be used in your
discussion and cited correctly within your text and in the References List. These sources
should be additional to your prescribed text. Your Reference List should be indicative of the
sources you actu ally cite in presenting this assignment. Please see the NBS Student Manual
for the correct form of citation.
• Dot points should be used very, very sparingly, if at all. Dot points are a communication tool
for presenting summary information and rarely progress discussion or argument. Your
assessment requires integrated discussion and/or argument, not presentation of summary
information.
Note that it is each student’s responsibility to keep a copy of each assessment task
submitted.
Content of Individual Written Essay (15 marks) HD D C P F
Abstract (or overview). (1 mark)
Introduction. (1 mark)
Outline of the concept of rapid, volatile, discontinuous change. (2
marks)
Discuss where this concept fits within the Strategic Management
process. (2 marks)
Outline and discuss model(s) used to assess the
role, impacts and implications of rapid, volatile, discontinuous
change for an organisation (2 marks)
Discuss how CEOs should respond to discontinuous change. (2
marks)
Consider the evidence about whether CEOs do respond
appropriately to discontinuous change and if they do
not respond appropriately, why not? (3 marks)
Conclusions and implications (2 marks)
Technical aspects of Individual Written Essay (5 marks)
• References (6 or more) 2 marks
• Correct/consistent referencing (1 mark)
• Word limit (1/2 mark)
• Visual presentation (1/2 mark)
• Proper grammar, spelling, expression (1
mark)
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Assessments 2 and 3: Group Strategic Case Study Assignment
There are two components to the Group Strategic Case Study assignment:
1. Group Strategic Case Study Presentation (20 %)
2. Written Group Strategic Case Study report (20 %)
Process
Students are to self – form their own groups of TWO or THREE (MAXIMUM) to work on this
assessment throughout the trimester. This is a GROUP assessment, NOT an individual
assessment. Ea ch group is required to select ONE major organis ation- public or private,
Australian or international. Note, each group is to choose only ONE organisation.
Output
The group is to write and present a strategic case study , which analyses and assesses your
chosen organisation’s strategic position and future, using the principles, models and
theories presented in this course.
The main criterion for the case study is quality. The maximum length is 3,000 words excluding
references and appendices. A summary of your chosen organisati on may be included in the
appendices.
Group formation
In Lecture 1 of the class , students should intr oduce themselves to each other and SELF- FORM into
group s of TWO or THREE (MAXIMUM) within the same allocated lecture. Note that groups cannot
be formed with students across different lectures. Group member names and the chosen
organisation must be submitted to the lecturer in Lecture 2 or by email.
By submitting this information to your lecturer you (a) confirm that you have familiaris ed yourself
thoroughly with the guidelines and suggestions for group work provided in your NBS student
manual, (b) have clarified roles and mutual expectations, if needed in writing, to all group members,
(c) will all contribute an d interact actively (online and/or offline) to achieve the course and group’s
objectives, and (d) will settle any disputes and/or differences of opinions, beliefs, and interpretations
respectfully. If you disagree or cannot comply with any of the above- men tioned points you have to
provide just cause in writing to your lecturer by the end of Lecture 3 .
It is each student’s responsibility to ensure that they have joined a group by Lecture 3. Please note
that NO adjustment to grades will be made on the basis of group size. Further, the earlier you
organise yourself, the more likely you are to work effectively as a team. A key consideration is to
understand the work ethic and commitments of your group members upfront to ensure that there is a
good understanding of when your group is able to schedule meetings and work together. It is your
responsibility to manage your groups and to arrange your own meetings.
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Assessment 2: Group Strategic Case Study Presentation (20 marks)
Marks: 20 marks. Individual mark. Note that while everyone must present in the
g roup, each group member is marked individually for their contribution
to the presentation.
Length: 10 minutes
Due date: Tuesday October 28, November 4, 11, 18 or 25 i n the lecture or other
time and location.
The presentations of the Written Group Strategic Case Study is to be a MAXIMUM of 10 minutes
duration (in total for all group members) and are scheduled for Tuesday October 28, November 4,
11, 18 or 25 in the lecture or other arranged time and location. It should be emphasised that care
and professionalism are expected. In particular, you are required to use Powerpoint slides, but do
NOT include videos or linkages to websites and so forth. Your presentation should be designed to
stimulate interest amongst students about the validity of your strategic analysis of the organisation
you have chosen to study.
Each group member has to present and will receive an individual mark for this assessment.
Therefore, while everyone must present in the group, each group member is marked
in dividually for their contribution to the presentation.
The form containing the criteria used to mark this assessment is attached below along with
the marking rubric that explains the standard associated with each element in the marking
form.
Note that it is each student’s responsibility to keep a copy of each assessment task
submitted.
NB: Other Details:
• Groups will be given the opportunity to choose their presentation date, subject to time
availability. Dates may be changed at the lecturer’s discretion.
• T he look and feel of powerpoint s lides should be professional and not layere d with lines and
lines of text.
• The content of the slides must be supported with the use of a reference list (with both
academic and trade/industry references)
• Groups are to either email their Powerpoint file to the lecturer at least two days before the
date of their presentation OR give a hardcopy to the lecturer at the time of the presentation.
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Remember, hand in this assignment in the LECTURE. Do NOT hand in this assignment at the
Hub. It is MANDATORY that the hardcopy of the Written Grou p Strategic Case Study handed in at
the lecture has been satisfactorily submitted in electronic softcopy form to Turnitin beforehand.
Note, the hardcopy submitted in the lecture must be exactly the same as the electronic version
s ubmitted to Turnitin. Only one member of the group need submit to Turnitin but all members of the
group are responsible for any incorrect matching text that may result.
The Written Group Strategic Case Study mark is a group mark . However, the group mark may
be peer moderated, w hich means individual group members may receive different marks. Each
group member is required to complete and submit a hardcopy Peer Assessment form with the
Written Group Strategic Case Study in Lecture 12. A Peer Group Assessment form, containing
criteria for assessment, is attached at the end of this section.
The required structure of this report, together with a table of contents, are set out in the
documents titled “ GSBS6060 Written Group Strategic Case Study structure and summary
sheets” and “ GSBS6060 Table of contents for the Written Group Strategic Case Study ” in the
Assessment Guidelines section of Blackboard. You are required to follow them. The
Assessment Guidelines section of Blackboard also contains a document setting out the
suggested word count for each section of the report.
You are invited to hand in a two- page outline of the proposed case study at the lecture in Lecture 5.
This two – page outline need not be submitted to Turnitin. Each group may collect from and discuss
with the lectu rer, the written outline with comments in the lecture the following week. Lecture 6.
While there may be some limited time to discuss your organisations in lectures, for the most part you
will need to arrange your own times to meet with your groups outside class time. It is your
responsibility to manage your groups and to arrange your own meetings.
Some additional points to note for this assessment:
• Remember that it is necessary to explain and/or justify the points that you make, and that
unsubstantiated assertions provide no credibility to your discussion or analysis. In other
words, you need to be able to defend every single statement with evidence of its validity.
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• You are expected to consult academic journals and texts for material to support your
discussion in this assignment. At least four (4) of these sources should be used in your
discussion and cited correctly within your text and in the References List. These sources
should be additional to your prescribed te xt. Your Reference List should be indicative of
the sources you actually cite in presenting this assignment. Please see the NBS Student
Manual for the correct form of citation.
• The context of this report is the business discipline, not that of a traditional academic
essay. You are expected, therefore, to use headings throughout your assessment to help
identify its structure and progress.
• Dot points should be used very, very sparingly, if at all. Dot points are a communication
tool for presenting summary inf ormation and rarely progress discussion or argument. Your
assessment requires integrated discussion and/or argument, not presentation of summary
information.
•
Note that it is each student’s responsibility to keep a copy of each assessment task
submitted.
The forms containing the criteria used to mark this assessment and the marking rubric are set out
below.
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