Primary goals of marketing

Primary goals of marketing

1.    Choose a successful brand and then use it to illustrate and explain a PESTEL Macro Environmental Audit.
2.    What is Marketing ? Primary goals of marketing .
3.    Compare and contrast customer needs, wants, and demands. Give examples
4.    Explain what a SWOT analysis involves. Develop a SWOT analysis for a bank in your community.
5.    Explain why a marketer would want to segment the market and then discuss the factors that one could use to do so.
6.    Discuss the theory of Three levels of a Product by T Levitt. Then apply the model to a brand of your choice.
7.    Name and describe the elements of a company’s microenvironment and give an example showing why each is important.
8.    Sales promotion: you should be able to discuss what sales promotion can and cannot do within a campaign.
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