MINI-ASSIGNMENT B
Conduct a Five Forces Industry Analysis
**THIS ASSIGNMENT WILL BE DISCUSSED IN CLASS ON SUNDAY JUNE 21st. Bring a copy of your completed assignment with you to class
INSTRUCTIONS
YOUR GOAL: Conduct a five forces analysis for a major International company and write a 4 to 5 page Five Forces (Industry) Analysis Report. Start by Picking an Industry Group or Segment, and then pick a Company within that Industry for your analysis.
COMPANY: You should conduct your analysis on any major FORTUNE 100 (Highest Performing) company + industry that interests you. See attached list of companies below.
RESOURSES: Here are some: The Wall Street Journal, The Economist, Bloomberg Business, Business Week’s Top 100 Tech firms; Economist Technology Quarterly; Time’s list of best 50 websites, Fast Company’s most innovative companies of 2012, 2013, 2014
http://www.businessweek.com/technology/special_reports/20100520tech_100.htm
http://www.economist.com/science-technology/technology-quarterly/
http://www.time.com/time/specials/packages/completelist/0,29569,2012721,00.html
http://www.fastcompany.com/mic/2010
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