Develop a marketing plan for the successful development, commercialization and introduction of any product of your choice in the market place. You are required to:
(1) analyze the general business situation in detail, including organizational strengths and weaknesses, environmental opportunities and threats, industry trends, and
direct and indirect competition. Based upon your situation analysis, you will (2) develop an organizational mission and forecast performance goals. Based upon your
objectives, you will (3) create a marketing strategy. Based upon your strategy, you will (a) segment and target potential customers. Based upon your customer targets,
you will (b) choose an appropriate and integrated marketing mix, including: products and services, pricing, promotion and advertising, distribution and location, and
other elements of the marketing program – the summary and specific recommendations for the execution of the plan. The product is heart rate monitor watches. Must be
eight (8) double-spaced-pages in length, exclusive of Appendix, References, Exhibits, etc., and formatted according to APA style as outlined in the approved APA style
guide.
Must address the topic of the paper with critical thought.
Must use APA style as outlined in the approved APA style guide to document all sources.
Must include, on the final page, a Reference List that is completed according to APA style as outlined in the approved APA style guide
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Comparison of John Stuart Mill’s “On Liberty” and Marx and Engel’s “The Communist Manifesto”
This paper is a political philosophy paper rather than just philosophy. The paper is simply a comparison of John Stuart Mill’s "On Liberty" and Marx and
Engel’s "The Communist Manifesto". The only 2 sources you may use are the works themselves. If possible, please cite the Samuel Moore translation of
"The Communist Manifesto". If not, than cite whatever translation that is in your possession.
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