Management generic competitive strategies of Whole Foods, Kroger, and Trader Joe’s

Management generic competitive strategies of Whole Foods, Kroger, and Trader Joe’s

1. What’s the key issue/problem/opportunity in this case?

2. Which of the generic competitive strategies do you think Whole Foods, Kroger, and Trader Joe’s were using at the time of the case? Explain why. Don’t be afraid to use value chain logic to support your answer.