Journalism, mass media and communication vogue magazine

Project description
The assignment you will work in will be based on a vogue magazine, you can analyze how media creates and thrives on a culture that revolves around the private public lives of celebrities.

Description:
Student will create a document highlighting salient features of a Film/ TV/ Radio/ Newspapers/ Advertising/ Social Media case study. The document should critically examine the role of media in

promoting, reflecting/shaping or manipulating situations we live in. The document should demonstrate students’ understanding of the content, techniques and the impact of the message.

Rationale:
Media education focuses on creating media literacy by equipping students with the skills necessary for analyzing and evaluating concepts, techniques and processes of creating media content.

It helps students to critically examine the media by helping them to understand and discover meaning of media messages.

Method:
Students can use a PDF/PowerPoint/research paper/Animation/sound track/ pictures to illustrate their arguments.
Document size: Depends on the message chosen by students.
Deadline: June 23rd.

Examples:
Students can choose one of the topics from the list below:
Celebrity Culture and Media

Students can chose any web based or print Gossip Magazines to analyze how media creates and thrives on a culture that revolves around the private public lives of celebrities. For example: OK,

Vogue, Hello, Ahlan, Masala, Tabloid etc.

Specifications:

Learning Outcome Weight Cognitive
Level Task
Explain basic concepts of media literacy to illustrate how messages create meaning in text, images and sound 30% Understand/ Explain/ Demonstrate Students will put in context the topic they

choose
Examine the use of technology and the production processes in today’s media. 20% Assess/ Examine / Students will explain the tool/technique/processes involved.
Apply media literacy skills to analyze various forms of media. 20% Apply /use/ Students will demonstrate their understanding of the concepts and use of skill in the analysis of the example they

choose.
Examine media messages based on our own experiences, beliefs and values 30% Analyze/ Evaluate Students will give their opinion/comments on the overall messages and how it positively or

negatively impacts audience.

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