+1 862 207 3288 Food Safety and the Consumer
Your CEO is to appear in a live television broadcast to defend the orgaisation following a food crisis in which several people were hospitalised. Assess the potential pitfalls of media interviews and advise him/her on how to prepare for the broadcast.
Critically discuss the view that good issues management is proactive and can strengthen relationships with an organisation’s Key publics. (100% of Marks)
