Environmental Scan Paper
Write a 1,050- to 1,400-word paper in which you complete the following:
• Research and describe the internal and external environments of 2 to 3 real-world companies using an environmental scan.
• The tree companies are Target Corporation, Lowe’s Home Improvement and CVS Health
http://fortune.com/fortune500/target-36/
http://fortune.com/fortune500/lowes-50/
http://fortune.com/fortune500/cvs-health-10/
• Determine what competitive advantages each company has and what strategies each company is using.
o How does each company create value and sustain competitive advantage through business strategy?
o What measurement guidelines is each company using to verify its strategic effectiveness?
o How effective are the measurement guidelines that each company is using?
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June 09 2015 17:21
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09 June 2015 ProQuest
Table of contents
1. Target Corporation (TGT) : Company Profile and SWOT Analysis…………………………………………………….. 1
Bibliography…………………………………………………………………………………………………………………………………… 2
09 June 2015 ii ProQuest
Document 1 of 1
Target Corporation (TGT) : Company Profile and SWOT Analysis
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Abstract: Target Corporation (Target) is an in-store and online retailer of general merchandise and food items
based in the US. The company operates 1,763 large-format general merchandise and food discount stores with
a retail space of 235.72 million sq. ft. in 49 states. It retails national brands and private-label products though its
store network and proprietary website, target.com. It also provides in-store amenities such as its restaurants,
health clinics, pharmacies and leased or licensed departments such as Target Optical, Pizza Hut, Portrait
Studio and Starbucks. The company offers credit cards services under its proprietary brands including Target
Visa and Target Card. Target is headquartered in Minnesota, US.
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Subject: Consumer goods; Retailing industry; Industry profiles;
Location: United States, North America
Company: Target Corporation
Publication title: World Market Intelligence
Publication year: 2014
Publication date: Jan 18, 2014
Publisher: Progressive Media Group
Place of publication: London
Country of publication: United Kingdom
Publication subject: Business And Economics
Source type: Reports
Language of publication: English
Document type: Company Profile
ProQuest document ID: 1554332251
Document URL: http://search.proquest.com/docview/1554332251?accountid=458
Copyright: Copyright Progressive Media Group Jan 18, 2014
Last updated: 2014-08-23
Database: ProQuest Central
09 June 2015 Page 1 of 2 ProQuest
Bibliography
Citation style: APA 6th – American Psychological Association, 6th Edition
Target corporation (TGT) : Company profile and SWOT analysis. (2014). (). London: Progressive Media Group.
Retrieved from http://search.proquest.com/docview/1554332251?accountid=458
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