Strategic Human Resource Management on Cathay Pacific

1) For CATHAY PACIFIC, create an HR Strategy that is integrated with the business strategy
Ensure that you:
a) With reference to the business strategy models outline the organisation’s competitive business strategy and the resulting HR issues and challenges. (approx 500 words) Please address,
b) Apply and analyse the theory on Strategic Human Resource Management (SHRM models and characteristics as appropriate) and evidence from the case study organisation and the strategic framework to create the HR strategy
c) Explain how the main features of this HR strategy will enable the competitive business strategy and address the issues and HR challenges

2) Choose one of the following areas of HR policy and practice and justify and state your choice :

A) Strategic approaches to career and talent management consistent with the business strategy at Cathay Pacific;
B) Examine the people implications of Pay and Benefits policies of Cathay Pacific. Is the approach likely to change? Either way, give evidence to support your conclusion and give your view of the implications for Cathay Pacific’s reputation and future strategy;
Explain and justify why it is important for the organisation Cathay Pacific to address this, making appropriate links back to the previous discussion on HR strategy.
Say what the organisation should do applying current theory and practice to back up and fully justify the points you make.
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