1. What are some of the decision factors that Starbucks assesses?

Global Strategic Planning

1. What are some of the decision factors that Starbucks assesses?

2. What role does the Chinese government play in Starbucks’ operations in China?

3. What are some of their entry strategies?

4. What strategic choices do they seem to make? Explain how downsizing in the USA impacts their global growth in China and elsewhere.

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