A theoretical and empirical demand analysis from a review of the literature on an appropriate sport or sports market

PLEASE CHECK WITH ME ON THE CHOSEN SPORT OR SPORTS MARKET BEFORE STARTING

Using relevant economic research concepts, theories and literature examining the topic

• Effects of supply and demand will be the main theme.

• A good description of the literature out there on your chosen sport / sports market and what that literature is telling us

• An assessment of where the consensus lays and why

• Where is the field right now?

• What is the future direction?

• Are there some key questions that need to be answered?

• What suggestions do you have for those making management decisions in the field?

• What does the research tell them how they could implement change or ensure future success?

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