In this part you are required to plan a health promotion media resource (choose one resources for example TV, Poster, Leaflet) for your chosen health issue. (Choose one health issue for example smoking, obesity etc)
1. Give a brief description of what is meant by social marketing, media advocacy, and its use in health promotion. Identify the techniques utilised in creating, and communicating messages and relate these to your resource.
2. Identify clearly the focus of the resource and rationale for its use in the chosen health promotion issue.
3. Your objectives for the media resource (what you plan to achieve) and the planned activity to achieve these. You may want to consider why the chosen resource is appropriate for the health issue.
4. Consideration as to how you may evaluate whether the activity is successful or not.
