Opinion persuasion

Project instructions:
Paper details: To receive full credit, you need to make strong connections to the Anderson readings and follow the content/formatting guidelines.

Word limit: 300

Read Paul Anderson’s?Planning Your Persuasive Strategies, pp. 119 ? 146 (don’t worry; there are lots of pictures, I have uploaded the file.)

Then, choose this piece of work: ?Uber?s car-sharing invades in a big way?

http://ee.usatoday.com/Subscribers/LandingPage/LandingPage.aspx?href=VVNBLzIwMTQvMDYvMTY.&pageno=OQ..&entity=QXIwMDkwNA..&view=ZW50aXR5

(I also uploaded it.)

And, now, answer ALL the following questions:

1. What was your original opinion about the issue you chose and what?s your opinion now?

2. Did the piece reverse, reinforce, or shape your opinion?

3. Did the author depend most heavily on logos, pathos, or ethos?

4. What are the most important of Anderson?s persuasive strategies used by the author of the piece you chose?

The fine print: Begin with a greeting and a very brief intro that orients me to the purpose/content of your message. The body of your message should reflect reader-friendly formatting, tone, and style as well as provide substantive observations. Conclude with a positive, forward-looking statement and then sign off.

You do not have to format your message as a memo.

The only way to do really well on this activity is to be sure to make strong connections to the Anderson reading. ,

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