Uses of Statistics- Marketing

Each and every year some market or the other wants to make its mark among the big shots. It is cut throat competition that exists everywhere. So it goes without saying that unique marketing strategies are the key to the very success and proliferation of a market. A consumer cannot operate in a solitary state; every consumer is a part of a society and should obey the norms and values of that society. The reason why we need statistics to study marketing research is that a market always carries out survey of the samples but, they actually want to know something about the people from which these samples were selected. Thus if they want to know something about the millions of people who eat hamburgers from McDonalds, they would have to take a sample of 400 of them. They of course cannot possibly survey all the millions since it would cost them much. So this is where studying of statistics comes into play. Marketing needs a person to be very fluent in his or her language and skills that can attract crowd. Marketing if done with proper dedication, will absolutely have a great career to look forward to, with luring salaries.