+1 862 207 3288 Introduction
This module guide provides you with information about the module, aims and summary, assessment etc. and should be read in conjunction with the Module Descriptor found on the Module Information Directory (MID) (https://students.coventry.ac.uk/MID/Pages/default.aspx) and also the Module Web.
Aims and Summary
This module is designed to develop students’ understanding of the fundraising process and how to write an effective funding bid informed by the Institute of Fundraising competencies and good practice in the community and voluntary sector.
In particular there will be an opportunity to develop skills that will be required to be a fundraising practitioner as identified by the Institute of Fundraising, the professional membership body for UK fundraising, including: identify need, designing a project to meet that need, financial, service delivery and human resources planning, understanding funders requirements, and how to complete a funding application.
The weekly programme will be a combination of taught input and group work. This outline gives brief details of the weekly programme; details of the assessed work; and a reading list. Further information may be distributed in class.
Module Learning Outcomes
On completion of this module students should be able to:
1. Identify different sources of funding and apply this to an organisational context
2. Demonstrate an understanding of the techniques associated with effective bid writing
3. Evaluate their own interpersonal skills against fundraising competencies
4. Reflect on their employability competencies and career management skills and plan for their future development
Indicative Content
1. The module will require students to review the range of sources for funding, including individual donations, trust and foundations, company giving, contracting and the European Union.
2. Identify the characteristics of an effective funding application. Review techniques that help to get the fundraising message across to diverse donors.
3. Identify and practice the communication and financial skills necessary to write an effective funding bid.
Teaching and Learning
The teaching programme combines lectures and small group work in a wide range of interactive teaching and learning methods. The module also makes use of independent learning and CUOnline.
Programme
Date Session Reading/ exercises
18/01 Introduction
What is Fund raising? Debunking the Myths
25/01 Setting up a charitable organisation, Legal
Structures, Organisational Context : Vision, Mission and Objectives
01/02 What are the sources of funding? European
funding.
08/02 Fundraising Techniques. Achieving Sustainable
Funding
15/02 Human Resources Planning (HRP)
22/02 Project Management, Preparing a Project Plan
29/03 Financial Planning, Fundraising Audit. Elements of Fundraising Plan,
07/03 Evaluating interpersonal skills against fundraising competencies/ PDP and EPU presentation
14/03 Fundraising Ethics, Legal and Regulatory FrameworkMonitoring and Evaluating projects.
21/03 Assignment Guidance
Assessment
This module is assessed by coursework. You must achieve a mark of 40% to pass the module. Components are as follows:
Component % of module mark Learning outcomes assessed Submission Date:
CW: Report 100 1-4 4th May 2016
Method of Assessment
Coursework: 1,750 word written assignment. (Learning outcomes 1- 4).
Based on a funding application/business plan. You are expected to complete a full funding application to a well known funder such as Children in Need, Big Society Capital or The Big Lottery for a charitable project designed by you. The application should be complete with:
Aims and objectives,
Project plan,
Staffing levels (roles and terms and conditions),
Legal structure of the organisation,
Supporting policies such as Equal Opportunities and Child Protection,
Budget and evaluation processes proposed.
N.B. Different funders require different formats and different information to be submitted. You should comply with the requirements of the particular funder you would apply to for your project. The project you apply for should be realistic and well researched. It can either be a project for a real, existing organisation that you have identified and researched or it can be a proposal to start a new organisation.
Re-assessment: Re-submission of failed component(s).
Marking Guidance
The following criteria will be used in marking your essay:
1. Learning outcomes 1- 4
2. Level of achievement of the module learning outcomes demonstrated.
3. Realistic chance of the funding bid being successful in ‘real life’.
4. Evidence of appropriate reading and effective inclusion of this in your answer.
5. Relating your answer to reflections on experiences of actual organisations involved in charitable funding relationships
6. A well structured and supported argument.
7. Presentation of your work: sentence structure; grammar; spelling; referencing and correct presentation as outlined in your handbook.
Websites
Institute of Fundraising: http://www.institute-of-fundraising.org.uk/home/
Civil Society: http://www.civilsociety.co.uk/fundraising
UK Fundraising:http://www.fundraising.co.uk/
Directory of Social Change: http://www.dsc.org.uk/Home#.UtfFCPRdVHU
Third Sector: http://www.thirdsector.co.uk/
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