marketing management

sepearte page for appendix, which show all research.

Analyse methods of determining the size and structure of markets and of segmenting particular markets. (The assignment presentation allows students to achieve this outcome)
• Evaluate methods of promoting sales at different product types and services and identify the interrelationship to broaden company strategies. (The assignment report allows students to achieve this outcome)
Produce a marketing plan for a company given its resources and objectives. (The assignment report allows students to achieve this outcome)