Business, Economics and Textiles.

What explains the lack of a Turkish (origin) global fashion brand?
Why Turkish origin brands cannot become world-wide popular? As Turkey has rising economy, their fashion brands cannot complete with English,

American, Italian, Japanese or French ones etc.. These countries don’t have rising economy as Turkey does, but they have globally known and

successful fashion brands. Examine key issues and processes of globalising a brand, and then conduct a case study of your chosen Turkish

fashion brand and look for explanations (by comparing empirical data with theory presented in the literature).